Microsoft Tries for Better Cinema Ads Strikes branded-entertainment deal with National CineMedia
http://www.adweek.com/news/television/microsoft-tries-better-cinema-ads-146288
http://www.adweek.com/news/television/microsoft-tries-better-cinema-ads-146288
http://www.dcinematoday.com/dc/PR.aspx?newsID=857
http://www.dcinematoday.com/dc/pr.aspx?newsID=847
http://www.dcinematoday.com/dc/pr.aspx?newsID=604
http://biz.yahoo.com/bw/060628/20060628005779.html?.v=1
http://biz.yahoo.com/bw/060628/20060628005781.html?.v=1
http://www.dcinematoday.com/dc/pr.aspx?newsID=553
http://www.dcinematoday.com/dc/pr.aspx?newsID=553