Cinemagoing continues to rise
http://www.mad.co.uk/Main/News/Articlex/7982e5bfbd3a4b31ad041d34cf6185b4/Cinemagoing-continues-to-rise.html
Cinema visits top 164 million
http://www.brandrepublic.com/News/873138/Cinema-visits-top-164-million/
Cinema visits top 164 million
http://www.mediaweek.co.uk/news/bulletin/mediapm/article/873138/?DCMP=EMC-MediaPMBulletin
Cinema ads more effective than TV
http://www.brandrepublic.com/login/News/781392/
Cinema admissions up 28 percent in June
http://www.intellagencia.com/news.asp?siteid=4&id=74726
Cinema found to be most effective medium for ads
http://www.mediaweek.co.uk/news/index.cfm?fuseaction=details&nNewsID=634296