Howie Mandel & Super 78 Studios Partner with Metamedia to Deliver the World’s First Interactive Content to Movie Screens

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MetaMedia, one of the world’s fastest growing entertainment technology companies, and Howie Mandel’s Alevy Productions and Super 78 Studios, an award-winning studio that develops immersive content, today announced a groundbreaking partnership to bring Magic Screen, the world’s first interactive platform for animated and live content, to cinemas and other out-of-home venues around the world.

“Magic Screen is taking immersive technologies to the next level,” said Howie Mandel. “With Magic Screen, our animations that used to take 6 months can now be written, recorded and produced in real time. Thanks to our partners at Super 78, Microsoft and MetaMedia, we’re going to revolutionize the moviegoing experience in a way that will allow trailers, advertisements, gameshows and more to be seen like never before.”

Source: Howie Mandel & Super 78 Studios Partner with Metamedia to Deliver the World’s First Interactive Content to Movie Screens