Cinema advertising gets new measurement from TNS
http://www.brandrepublic.com/bulletins/marketresearch/article/608088/cinema-advertising-gets-new-measurement-tns/
Location of news story
http://www.brandrepublic.com/bulletins/marketresearch/article/608088/cinema-advertising-gets-new-measurement-tns/
http://entertainment.timesonline.co.uk/article/0,,14931-2489996,00.html
http://www.dcinematoday.com/dc/pr.aspx?newsID=672
http://www.contracostatimes.com/mld/cctimes/news/state/16246398.htm?source=rss&channel=cctimes_state
http://www.broadcastnewsroom.com/articles/viewarticle.jsp?id=89822
http://www.burnleytoday.co.uk/ViewArticle2.aspx?sectionid=10&articleid=1930927